Our founder bought his first house in 2011 and invested over $40,000 in upgrades. With piles of paperwork, file folders, emails, cloud storage and Lowe’s Receipts stuffed in the glove box, he had enough. Over the last year, we spent hundreds of hours interviewing homeowners, realtors, buyers and sellers to understand exactly what they need. We started building custom websites for home sales and quickly understood the need for something much bigger. Homeowners need a way to capture and share everything they know about their property:  how do I match the paint, where to replace the cracked tile, how to winterize the sprinklers.  So we built a solution to easily store property knowledge and turn sweat equity into actual equity.

Backed by Nobel Prize winning economics; Read more about Akerlof’s Lemon Law  which highlights how information asymmetry creates below market value transactions. If you demand a vehicle report for a used car, why not require the same thing for the roof over your head? Housetorian closes the information gap, capturing additional value for both the buyer and the seller. Don’t trust us, read the article, it’s science.